Group Marketing Executive (Malta)

Group Marketing Executive (Malta)

Our client is a leading Fire and Security firm in Malta, they are seeking a Group Marketing Executive to join their offices in Birkirkara.

Role Purpose

To support the group in achieving its strategy and targets by developing marketing and advertising strategies that match customer requirements and promote products, services and ideas.

Responsibilities

• Devising and presenting marketing plans, and strategies with key objectives
• Managing budgets
• Coordinating promotional activities
• Organising events and product exhibitions
• Overseeing & developing, evaluating, and managing campaigns on social media
• Liaising and networking with a range of stakeholders including customers, colleagues, suppliers and partner organisations
• Sourcing advertising opportunities and placing adverts
• Managing the production of marketing materials, including leaflets, posters, flyers, newsletters, and e-newsletters
• Content management with particular emphasis on writing and proofreading
• Liaising with designers and printers
• Organising photoshoots
• Responsible for arranging the effective distribution of marketing materials
• Organising and attending events such as conferences, seminars, receptions & exhibitions
• Sourcing and securing sponsorships
• Monitoring competitor activity and daily news to be able to act upon or advertise anything relevant to the company of the products and services it offers
• Liaising with events coordinators to maximise visibility at conferences, receptions, and exhibitions, including compiling product and literature lists to display and demonstrate
• Administrate the group’s social media accounts such as Facebook, Linkedin & Instagram
• Post relevant news, announcements, and upcoming events on social media
• Liaise with different stakeholders such as the company directors, the social committee and HODs to deliver the correct message through different channels available
• Support the management in any internal company briefings or activities as necessary
• Monitoring websites and looking at data analytics, SEO
• Updating databases and using CRM system
• Follow the company’s KPI’s

Qualifications

• An MQF Level 6 degree or higher in Strategic & Digital Marketing
• Excellent written and oral proficiency in both English and Maltese
• Strong proficiency with the Internet, Microsoft Office, and multi-media/video tools
• Minimum of 5 years experience in Marketing
• Proficiency in social media channels